The Social Media Professor

Buffer recommends Hootsuite, "Lethal Generosity" alive and well

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Buffer and its Founder/CEO Joel Gascoigne today referred disgruntled customers to their main competitor, Hootsuite. This post discusses this display of “lethal generosity.” For those who don’t know, Buffer is a social media productivity tool allowing users to stock up or fill up a buffer of content to share that will then be disseminated over time on various social media platforms you connect to their service. This way, one’s followers will not be overwhelmed by a number of updates at once followed by complete silence. I have personally found the service useful even if I have not consistently filled up my buffer as of late. Today, I was impressed by the service nonetheless. I got an email from the founder “Joel from Buffer” with an alert about a problem:
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Microsoft gets "MicroPhone" in Nokia Deal

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Business in Scandinavia 2011 outside Nokia HQ
Business in Scandinavia 2011 outside Nokia HQ

Today’s announcement that Microsoft is buying the cell phone part of Nokia (their Devices and Services Division) was hardly shocking. Yet, it is a noteworthy event and also a little bit saddening given that it represents a significant milestone in the downhill slide of Nokia from its heights as the undisputed leader in cell phone manufacturing only a few years ago.

With our Chapman MBA travel course Business in Scandinavia, we visited the Nokia headquarters both in 2010 and in 2011. In the following, I will offer some reactions to what this acquisition may mean in the evolution of the mobile phone industry and intersperse it with some pictures from our Nokia visits. [Read more…]

BBC Interview on Personal Branding with a Website

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In an interview with BBC Capital, I was asked about the value for professionals of developing a website where they can manage their personal brands to support their career objectives. To me, it is surprising that this is still even an issue almost twenty years after we started exploring the World Wide Web. However, as I often encounter confusion regarding both what owning your own domain implies and its value, I find it necessary to further (also wrote a related post on “Good Domain Parenting” earlier) articulate why I believe this is important and outline the first action steps. [Read more…]

Chapman Students Boost Swedish Startup’s Social Media

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Megan Daugherty with Josefine Åhl

Recently, I published a blog post asking companies if they wanted student teams helping them with their social media efforts. Heeding the call was Swedish startup Oricane, a green technology company offering energy efficient software and big data solutions often reducing cost by 98% and power use by 99%.

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“Give and Take” talk by Adam Grant

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Niklas Myhr, Adam Grant, Give and Take, Cal Tech
With Adam Grant at Cal Tech

Glad I made it to Cal Tech where the Skeptics Society led by Michael Shermer hosted Adam Grant for a talk on his book “Give and Take.” In his presentation, Adam offered persuasive examples of how people who are indiscriminately helpful to basically anyone who asks can get ahead by accumulating a wider network over time and that what goes around comes around.

He claims that Mark Granovetter‘s theory of the strength of weak ties still holds true in that our strong ties often do not add significant news as they are exposed to the same sources and networks as we are ourselves whereas a weak tie moves in circles yet unfamiliar with us where new opportunities can emerge. [Read more…]

The Social Media Professor

Orange County, California
United States

Also at NiklasMyhr.com

Contact

Please email me at niklas [at] thesocialmediaprofessor.com if you have any questions.