The Social Media Professor

  • Home
  • About The Social Media Professor
  • Speaking
  • Blog
  • Contact

Chapman Students Boost Swedish Startup’s Social Media

May 13, 2013 by Niklas Myhr 4 Comments

Share
Share
Pin1
Tweet
1 Shares
Megan Daugherty with Josefine Åhl

Recently, I published a blog post asking companies if they wanted student teams helping them with their social media efforts. Heeding the call was Swedish startup Oricane, a green technology company offering energy efficient software and big data solutions often reducing cost by 98% and power use by 99%.

Three young women at Chapman University (Megan Daugherty, Mollie Duner, and Gina Jue) making up a team in my undergradute Internet/Social Media Marketing class were absolutely up for the challenge. Working via Skype, email, Facebook and Twitter, the team stayed in regular contact with Oricane's COO Josefine Åhl.

Gina Jue “Skypeing” Oricane's Josefine Åhl

In fact, the team stayed in such close virtual contact with Oricane so that the distance between California and Luleå in Sweden's northernmost province of Norrbotten almost seemed shorter than the distance between some other teams and their sometimes too busy Orange County-based companies. These students certainly helped improve their assigned company's website, Facebook, and Twitter presence. Oricane COO Josefine Åhl also made me proud as she exclaimed “your students are doing a fantastic job for Oricane!”

Oricane has gained the attention of numerous industry awards and are currently nominated for the Ecosummit: Smart Green Business Network Award. The student team will continue to spread the news of the nomination for this well deserving company currently in second place. Please do vote (before May 19) for Oricane's nomination in the Ecosummit Award!

Share
Share
Pin1
Tweet
1 Shares

Filed Under: Chapman University, Innovation, Scandinavia, Social Media, Sustainability, Sweden Tagged With: Josefine Åhl, Luleå, Oricane, Sweden

About Niklas Myhr

Niklas Myhr, PhD, CSP, The Social Media Professor, is an international TEDx and keynote speaker who has served as an advisor to HSH Prince Albert II of Monaco. Dr. Myhr is a CSP® (Certified Speaking Professional™) and a Certified Virtual Presenter offering keynote presentations, talks, workshops, and executive education programs at conferences, businesses, public sector organizations, and universities. Dr. Myhr has spoken in Europe, in the United States, and in Asia, and his expertise on social media and digital marketing has been featured in BBC, The Washington Post, ABC, CBS, and NBC. Dr. Myhr is Google’s #1-ranked “Social Media Professor," and he teaches at Chapman University in California. Niklas Myhr holds a Ph.D. in Marketing from the University of Virginia, and an MS from Linköping University in Sweden.

Comments

  1. Jan Michael Hess says

    May 13, 2013 at 11:45 am

    Hi Niklas, thanks a lot for the post and involving your students in Ecosummit and our smart green startup award. We really do appreciate your support.

    Kind regards from Berlin,

    Jan – Ecosummit Founder 😉

    Reply
    • Niklas Myhr, Ph.D. says

      May 13, 2013 at 11:54 am

      Thanks for the note, Jan, and good luck with what promises to be a spectacular event supporting the ever-more important green technology focus! Best / Niklas

      Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Featured Posts

Chapman University, Digital Marketing class, Niklas Myhr, The Social Media Professor

Chapman Social Media Aid

*** Thanks for all the submissions, our Call for Projects now closed as all student teams have picked projects to work with. Even if your organization didn't get picked this time, … [More...]

BBC News Interview: Australia’s Teen Social Media Ban

Australia’s teen social media ban gave me a chance to discuss, live on BBC News directly from my Chapman University office, why an all‑out prohibition on platforms for young people … [More...]

Robb Fahrion speaking at Chapman University, Influencer & Social Media Marketing class, Niklas Myhr, The Social Media Professor

6 Influencer Marketing Lessons from Real Life

Pleased to have Chapman Class of 2011 alumni Robb Fahrion, Co-Founder & CEO of Flying V Group, visit both my classes at the Argyros College of Business and Economics on … [More...]

Newsletter

The Social Media Professor

Orange County, California
United States

Also at NiklasMyhr.com

Contact

Please email me at niklas [at] thesocialmediaprofessor.com if you have any questions.

Copyright © 2026 · Agency Pro on Genesis Framework · WordPress · Log in