Twitter certainly got some attention this week after it became known that Elon Musk with a 9.2% stake now is the platform's largest shareholder. He also launched a Twitter Poll … More
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Chapman Social Media Aid
Thank you for your interest! The survey has now been closed as we have more project opportunities than we need and if you are lucky, a student team will be in touch shortly to … More
With HSH Prince Albert II and the Monaco Digital Advisory Council
Proudly I accepted the invitation by HSH Prince Albert II to join The Monaco Digital Advisory Council. This council helps guide the principality through a journey of digital … More
Keynote Speaker at Public Sector Digital Transformation Conference
Got the opportunity to serve as a keynote speaker in front of an enthusiastic crowd of 700 public sector executives at a major digital transformation conference … More
My TEDx Talk on The Modern Specialist
Define yourself in terms of who you serve, not in terms of what you do. I am very pleased to announce that my TEDx Talk on the role of the Modern Specialist has been published. In … More
Social Content Marketing Talk and Master Class in Gothenburg
Enjoyed quite the whirlwind day yesterday when I paid a visit to Gothenburg on Sweden’s “left coast” and had a busy program together with my good friends and hospitable local hosts … More
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In Memoriam: Dr. Clas Wihlborg
I hate to share the sad news that my dear friend and Chapman University colleague Clas Wihlborg recently passed away in a heart attack during a walk, 73 years young. Clas was … More
Performance Marketing and Google Tag Manager with Jon Rognerud
Students in my Digital Marketing class got a great opportunity to learn about performance marketing with Google Tag Manager when Jon Rognerud, Founder and CEO of Chaosmap.com came … More
Swedish Tech Musketeer to Build Mega Battery Factory
[Update: On June 12, 2019, Northvolt announced that they have raised the capital required to build "Europe's first homegrown gigafactories for lithium-ion batteries"!] In the … More
Creative Digital Experiences from Cold, Curiosity and Courage
Always happy to see examples of a symbiosis between my old world of Sweden and my new world of California. Such was the case when I had the honor of hosting a representative of the … More
4 Keys to Preparing a Successful Keynote Presentation
In recent years, I have been invited to speak on developments in social media and digital marketing in front of many audiences outside my regular classrooms. I very much enjoy … More
7 Secrets to the Socratic Method in an MBA Case Class
For quite some time, I have been trying to adopt Socratic teaching in my MBA classes by asking questions rather than lecturing so that students can learn more by gradually coming … More